{"id":58,"date":"2026-10-19T13:30:36","date_gmt":"2026-10-19T10:00:36","guid":{"rendered":"https:\/\/befroosh.app\/?page_id=58"},"modified":"2026-10-31T14:11:30","modified_gmt":"2026-10-31T10:41:30","slug":"instagram-dm-automation","status":"publish","type":"page","link":"https:\/\/befroosh.app\/en\/instagram-dm-automation\/","title":{"rendered":"Smart Instagram Direct"},"content":{"rendered":"
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Befroosh Smart Direct<\/p>\n\t\t\t\t\t

Smart Direct for Instagram: automatic replies and customer guidance with Befroosh<\/h1>\n\t\t\t\t\t

When customers ask about prices, services, or buying in DMs, answering every message should not depend on an account manager being online all the time. With Befroosh Smart Direct, define clear replies for frequent requests and guide people to the next step based on their needs.<\/p>\n\t\t\t\t\t

From sending a short reply to showing several choices, collecting contact details, or starting an ordering journey, you can use related Befroosh features in DM conversations. Each part has its own settings and capabilities; you do not need to activate them all at once.<\/p>\n\t\t

\n \t\t\t\n\tStart 7 days free\n<\/a>\n\t\t\t\t\t\n\tExplore the automatic reply demo\n<\/a>\n\t\t\n<\/div>\n\t\t\t

Connect with official Meta permissions | Tailor replies to your account<\/p>\n\t\t\n<\/div>\n

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9:41<\/p>\n\t\t

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Befroosh | Smart Direct<\/p>\n\t\t\t\t\t

Befroosh Automation<\/p>\n\t\t\n<\/div>\n\n<\/div>\n

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Price<\/p>\n\t\t\n<\/div>\n

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Hi, welcome \ud83c\udf3f To get the price and details, please send the name or code of the product you are interested in.<\/p>\n\t\t\n<\/div>\n

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Price<\/p>\n\t\t\n<\/span>\n\n<\/summary>\n

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Send the product name or code to receive its saved pricing information.<\/p>\n\t\t\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/details>\n

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Availability<\/p>\n\t\t\n<\/span>\n\n<\/summary>\n

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To check availability, please send the name or code of the product you are interested in.<\/p>\n\t\t\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/details>\n

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Consultation<\/p>\n\t\t\n<\/span>\n\n<\/summary>\n

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You can submit a consultation request for further guidance.<\/p>\n\t\t\n<\/div>\n\t\t\t\n\tRequest a consultation\n<\/a>\n\t\t\n<\/div>\n\n<\/div>\n\n<\/details>\n\n<\/div>\n

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View product<\/p>\n\t\t\n<\/span>\n\n<\/summary>\n

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Product 102 \u00b7 Sample sunscreen<\/p>\n\t\t\t\t\t

Sample product \u00b7 Illustrative flow<\/p>\n\t\t\t\t\t

Actual product prices and information are displayed according to your account settings.<\/p>\n\t\t\n<\/div>\n\n<\/div>\n\n<\/details>\n\n<\/div>\n\n<\/div>\n

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Choose an option to try it<\/p>\n\t\t\t\t\t

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Instagram DM automation<\/p>\n\t\t\n<\/div>\n\t\t\t

What is Smart Direct for Instagram?<\/h2>\n\t\t
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Smart Direct for Instagram automatically responds to private messages using rules and conditions you configure in advance. For example, if someone sends \u201cconsultation\u201d, you can set a reply explaining how to request one, and use a different reply for \u201cprice\u201d.<\/p>\n\t\t\t\t\t

This feature is also called an Instagram DM bot, automatic DMs, or DM automation. In Befroosh, \u201csmart\u201d means following predefined replies and paths. It does not mean a bot uses AI to answer every question without configuration.<\/p>\n\t\t\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n

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The challenge of replying to DMs<\/div>\t\t\t\t<\/div>\n\t\t\t\t
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Repeated DMs take time away from customers who need your attention<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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Imagine a seller receiving \u201cHow much?\u201d, \u201cIs it in stock?\u201d, and \u201cHow do I order?\u201d several times every day. The account manager has to write similar replies while also helping people who need more guidance before deciding.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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Smart Direct handles that repeatable part. Prepare the initial replies in advance so people receive the information they need sooner, leaving you more time for specialist questions and important requests.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Messages you receive every day<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
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Examples of common customer questions<\/div>\t\t\t\t<\/div>\n\t\t\t\t
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How much is it?<\/div>\t\t\t\t<\/div>\n\t\t\t\t
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Is it in stock?<\/div>\t\t\t\t<\/div>\n\t\t\t\t
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How do I order?<\/div>\t\t\t\t<\/div>\n\t\t\t\t
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Prepare initial replies in advance to make more time for important conversations.<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/section>\n\t\t
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One reply bot, several paths to continue the conversation<\/h2>\n\t\t\t\t\t

The first reply is not always the end of the conversation. Some people only need your opening hours, others want to compare models, and some are ready to buy or request a consultation. Smart Direct can start these journeys; use the relevant Befroosh feature for each need.<\/p>\n\t\t\n<\/div>\n

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Showcase Builder: introduce several options in one message<\/h3>\n\t\t
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Option 1<\/p>\n\t\t\n<\/div>\n

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Option 2<\/p>\n\t\t\n<\/div>\n

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Option 3<\/p>\n\t\t\n<\/div>\n\n<\/div>\n\n<\/div>\n\t\t\t

If someone wants to see several product models or services, display a collection of image cards in DMs instead of sending separate photos. In Showcase Builder, each card\u2019s image, title, description, and buttons are configured manually, and the cards scroll horizontally.<\/p>\n\t\t\t\t\t

Explore the DM Showcase Builder<\/p>\n\t\t\n<\/div>\n

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Conversation Flows: step-by-step guidance<\/h3>\n\t\t
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Customer request<\/p>\n\t\t\t\t\t

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Choice \u2192 relevant reply<\/p>\n\t\t\n<\/div>\n\n<\/div>\n\t\t\t

Sometimes you need to ask a few questions before giving a final answer, such as identifying the service or option someone wants. With Conversation Flows, design different paths around their choices. The dedicated flows page explains how to build these paths.<\/p>\n\t\t\t\t\t

Explore Smart Conversation Flows<\/p>\n\t\t\n<\/div>\n

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Forms and Lead Capture: collect the details you need<\/h3>\n\t\t
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Information provided by the customer<\/p>\n\t\t\t\t\t

Name<\/p>\n\t\t\t\t\t

Phone number<\/p>\n\t\t\n<\/div>\n\n<\/div>\n\t\t\t

For requests such as consultations or registration, guide people through providing their name, phone number, or other necessary information. This feature records details with their knowledge and helps you follow up; it does not automatically collect information they have not provided.<\/p>\n\t\t\t\t\t

Explore Lead Capture<\/p>\n\t\t\n<\/div>\n

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Order Registration: continue after a choice<\/h3>\n\t\t
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Product selection<\/p>\n\t\t\n<\/div>\n\t\t\t

Continue to the ordering path<\/p>\n\t\t\n<\/div>\n\n<\/div>\n\t\t\t

Once someone has the information they need and decides to buy, guide them to Automatic Order Registration. This is separate from ordinary replies, and its dedicated page explains the ordering details.<\/p>\n\t\t\t\t\t

Explore Automatic Order Registration<\/p>\n\t\t\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/section>\n

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A practical example of a DM conversation path<\/h2>\n\t\t\t\t\t

Imagine you run an educational account and someone writes: \u201cHi, I\u2019d like to see your courses.\u201d<\/p>\n\t\t\t\t\t

Step one \u2014 automatic reply<\/p>\n\t\t\t\t\t

\u201cHi, welcome. Would you like information about beginner courses or advanced courses?\u201d<\/p>\n\t\t\t\t\t

Step two \u2014 the customer\u2019s choice<\/p>\n\t\t\t\t\t

They select \u201cBeginner\u201d. If the relevant flow has been configured, course information or a collection of course introduction cards can be displayed.<\/p>\n\t\t\t\t\t

Step three \u2014 the next action<\/p>\n\t\t\t\t\t

If they request a consultation, guide them to the contact-details step. If they only need course information, they receive their answer there.<\/p>\n\t\t\t\t\t

This is a conceptual conversation example. The step order, button types, and continuation must be configured and tested in the Befroosh panel using a supported flow.<\/p>\n\t\t\t\t\t\n\tStart Smart Direct for free\n<\/a>\n\t\t\n<\/div>\n

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9:41<\/p>\n\t\t

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Befroosh | Smart Direct<\/p>\n\t\t\t\t\t

Befroosh Automation<\/p>\n\t\t\n<\/div>\n\n<\/div>\n

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Hi, I\u2019d like to see your courses.<\/p>\n\t\t\n<\/div>\n

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\u201cHi, welcome. Would you like information about beginner courses or advanced courses?\u201d<\/p>\n\t\t\n<\/div>\n

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Beginner<\/p>\n\t\t\n<\/span>\n\n<\/summary>\n

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Course introduction card<\/p>\n\t\t\n<\/div>\n\t\t\t

Beginner courses<\/p>\n\t\t\t\t\t

Course information and buttons are displayed according to the account settings.<\/p>\n\t\t

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Request consultation<\/p>\n\t\t\n<\/span>\n\n<\/summary>\n

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In the relevant flow, this step can lead to collecting the name and phone number provided by the customer.<\/p>\n\t\t\n<\/div>\n\t\t\t\n\tStart for free\n<\/a>\n\t\t\n<\/div>\n\n<\/details>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/details>\n

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Advanced<\/p>\n\t\t\n<\/span>\n\n<\/summary>\n

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Course introduction card<\/p>\n\t\t\n<\/div>\n\t\t\t

Advanced courses<\/p>\n\t\t\t\t\t

Course information and buttons are displayed according to the account settings.<\/p>\n\t\t

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Request consultation<\/p>\n\t\t\n<\/span>\n\n<\/summary>\n

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In the relevant flow, this step can lead to collecting the name and phone number provided by the customer.<\/p>\n\t\t\n<\/div>\n\t\t\t\n\tStart for free\n<\/a>\n\t\t\n<\/div>\n\n<\/details>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/details>\n\n<\/div>\n\n<\/div>\n

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Choose a course level<\/p>\n\t\t\t\t\t

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Conceptual example: conversation steps depend on panel settings.<\/p>\n\t\t\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/section>\n

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How do automatic DM replies work?<\/h2>\n\t\t\n<\/div>\n
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01<\/p>\n\t\t\n<\/div>\n\t\t\t

1. Connect your Instagram account<\/h3>\n\t\t\t\t\t

Connect your professional Instagram account to Befroosh through Meta with the required permissions. You do not need to give Befroosh your Instagram password directly during this process.<\/p>\n\t\t\n<\/div>\n

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02<\/p>\n\t\t\n<\/div>\n\t\t\t

2. Define which message gets which reply<\/h3>\n\t\t\t\t\t

Set appropriate replies for common phrases such as \u201cprice\u201d, \u201cavailability\u201d, \u201caddress\u201d, and \u201cconsultation\u201d. Clearer requests and replies reduce the chance of an irrelevant message.<\/p>\n\t\t\n<\/div>\n

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03<\/p>\n\t\t\n<\/div>\n\t\t\t

3. Test and activate the reply<\/h3>\n\t\t\t\t\t

Use a test account or a controlled real message to check which reply each keyword triggers. Then activate the flow and adjust its wording or path as needed.<\/p>\n\t\t\n<\/div>\n\n<\/div>\n

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Instagram stores<\/h3>\r\n <\/div>\r\n

\r\n Answer questions about pricing, availability, product features, and purchase conditions. When needed, guide customers to compare options or place an order.\r\n <\/p>\r\n <\/article>\r\n\r\n \r\n

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Instructors and educational pages<\/h3>\r\n <\/div>\r\n

\r\n Prepare course information, registration dates, and consultation requirements. If you need more details from applicants, define a path for collecting them.\r\n <\/p>\r\n <\/article>\r\n\r\n \r\n

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Service businesses<\/h3>\r\n <\/div>\r\n

\r\n Answer initial questions about services, consultations, and opening hours, while passing requests needing review to a person.\r\n <\/p>\r\n <\/article>\r\n\r\n \r\n

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Consultants and service accounts<\/h3>\r\n <\/div>\r\n

\r\n Provide suitable initial information based on the message topic, then guide interested people along a clear path to further assistance.\r\n <\/p>\r\n <\/article>\r\n\r\n <\/div>\r\n<\/section>\r\n\t\t\t\t<\/div>\n\t\t\n<\/div>\n

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How does Smart Direct differ from Instagram saved replies?<\/h2>\n\t\t\t\t\t

Saved replies in Instagram and Meta tools are useful for quickly accessing repeated messages. Some Meta features also offer limited automation for simple messages. If you need separate rules for different requests or a conversation with several defined steps, you need an automation tool with broader capabilities.<\/p>\n\t\t\t\t\t

The benefit described here is Befroosh\u2019s ability to tailor replies to messages and use related features as the conversation continues. Features covered by other pages do not all need to be explained in this section.<\/p>\n\t\t\n<\/div>\n

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Are Smart Direct and Smart Comments the same?<\/h2>\n\t\t\t\t\t

No. With Smart Direct, someone starts a conversation through a private message. With Smart Comments, the interaction starts with their comment under a post or Reel, and a relevant private reply may also be sent. If you want to start conversations from comments, see the Smart Comments page.<\/p>\n\t\t\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/section>\n

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Account connection and Instagram messaging limits<\/h2>\n\t\t\n<\/div>\n
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Messaging features use an authorized Meta connection and depend on account type, granted permissions, and Instagram rules. Check that you have a professional account and the required access before connecting.<\/p>\n\t\t\t\t\t

Smart Direct is not designed to send unlimited promotional messages to any user. Automatic messages must be sent within permitted windows and in response to user interaction. If someone does not reply or the conversation falls outside the permitted window, further automatic messaging may be limited.<\/p>\n\t\t\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/section>\n

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7 days free<\/p>\n\t\t\t\t\t

Try Befroosh Smart Direct free for 7 days<\/h2>\n\t\t\t\t\t

Start with just a few frequent messages from your account. Create a reply for \u201cprice\u201d or \u201cconsultation\u201d, test it, and explore other paths once you are satisfied with how it works. You do not need every feature on day one.<\/p>\n\t\t\t\t\t

Befroosh offers a 7-day free trial to evaluate the service. See pricing for the conditions and ongoing subscription costs.<\/p>\n\t\t

\n \t\t\t\n\tStart 7 days free\n<\/a>\n\t\t\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/section>\n
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Smart Direct for Instagram: frequently asked questions<\/h2>\n\t\t
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